Polly Waterford
Resume
Objective: Graphic Designer
Summary
- Experienced with design concepts for packaging and advertising
- Photographer with skills in evaluating prints for reproduction
- Familiar with print preparation and production
- Understanding of video shooting and editing for television
- Experience in Photoshop, QuarkXpress, Persuasion, FreeHandFile, PageMaker,
Illustrator, Maker Pro, and MS Word.
Experience
Graphic Design
- Created consumer packaging using PMS and four-color processing; prepared
designs for photo shoots.
- Produced ad campaign strategies for a variety of products and services.
- Designed thumbnails, roughs, and final comps for print advertising.
- Wrote copy for television and print media.
- Communicated corporate identity through design of logo and collateral.
- Created mechanicals; proofed blue lines and color keys.
- Used a wide range of typography to appeal to specific audiences
Photography
- Photographed fashion and food compositions in studio settings.
- Developed portfolio of color landscape prints from across the U.S
- Exhibited photos in two Bay Area locations.
- Won award in black and white community photo contest.
- Black and white darkroom and other technical experience.
Relevant Work History
- 2000-present - Freelance Computer Graphic Designer, San Francisco
- 1998-00
- Marketing & Graphics Assistant, Smith & Co., San Francisco
Education
- B.F.A., Graphic Design & Marketing, anticipated Spring 2003, San Francisco
Art Institute, San Francisco, CA
- Marketing Program, summer 2001, Emory University,
Atlanta, GA
- Portfolio Available on Request -
© Polly Waterford 2004 | pwaterford@yahoo.com